Our Story

Welcome to Asta Lives Here, our growing home for all things beautiful and useful.

Asta Lives Here (formerly Coco Collective) was created when we discovered that many of our favourite finds were available on Amazon. With a blend of editorial skills and an eye for design we wanted a place to share all the things we love.  After years of researching and sourcing beautiful and cool products, we now have an online boutique shopping home for us to share our passion.


Team Asta

Have nothing in your house that you do not know to be useful or believe to be beautiful”  

– William Morris

Who Knew That…

Who knew you could find the House Doctor ACE Pendant Lamp on Amazon or the beautiful Meri Meri products which can be found scattered in gorgeous deli’s and boutique shops up and down the country.

We started digging and the more we dug, the more we found. Cool brands we love but would have never thought to look were there on Amazon. Vita Lighting, Kate Spade, Liebeskind Berlin, Current Elliott, Miller Harris, Becksondergaard, American Vintage. The list goes on and we discover new treasures everyday.

We have made it our mission to spend hours trawling the vast hidden treasure chest that is Amazon for products we love, many of which adorn our homes and that of friends, which in turn we then share with you through our daily blog The Edit.

Asta Lives Here curates unique and cool products from Amazon at no extra cost to you. They arrive in the same way as all your other deliveries from Amazon.

Meet The Team

Sarah L

Sarah is a work-from-home-mum who is currently trying to inject some style back into her not-the-most-attractive 1950’s house. Sarah has a passion for writing, interiors and finely honed skills in shopping for all manner of items.

Favourite item on Asta Lives Here: Liebeskind Yokote bag

Listening to: Rag ‘n’ Bone Man – Human

Instagram: @sarahcococollective

Emma P

Emma co-runs a website design & digital media business which includes writing for interior and fashion blogs.  Currently Emma is breathing life back into a beautiful but run down old school house.

Favourite item on Asta Lives Here: Vita Lighting XL Eos White Feather Pendant

Listening to: Stranger Things Soundtrack

Instagram: emma_astaliveshere

Lucy D

Mum, wife, company director and bit of an internet geek. Lucy recently moved to Den Haag in the Netherlands and is embracing the concept of gezellig – the Dutch version of Hygge. Lucy is also doing up a house and spending an inordinate amount of time on Pinterest!

Favourite item on Asta Lives Here: So many to choose from! The Peacock Mug from House Doctor

Instagram: lucy_astaliveshere

Leela B

Leela is a professional photographer and marketing consultant who lives for low lighting, hygge and Glerups slippers.  Part-Dane, design obsession is in the blood. She regularly travels to Copenhagen to see family and to sit in beautiful interiors shops until asked to leave.

Favourite item on Asta Lives Here: Stelton Coffee/tea vacuum jug

Listening to: Tony Bennett or Lana Del Ray

Instagram: @leelacococollective